Toyota and Food Banks Work Together to Serve More People


Toyota in West Virginia and New York have used manufacturing processes to help non-profits better serve their communities.

This holiday season, Toyota and food banks worked together to serve even more people in need. Toyota Motor Manufacturing West Virginia (TMMWV) shared some valuable best practices from its manufacturing processes to help the Facing Hunger Food Bank in Huntington, West Virginia be more productive.

With this collaboration, the food bank’s backpack program, which provides food to young people, became 600% more efficient. In addition, Toyota was able to help the food bank increase its warehouse storage by two-thirds.

“Better serving the community was the ultimate goal,” says Charles Jarrell, TMMWV training and development specialist. “More than that, it was incredibly rewarding to watch the food bank staff learn, grow and challenge their assumptions about how best to serve the community. This just goes to show the things we do every day at the plant can be applied anywhere and make a dramatic impact.”

This isn’t the first time Toyota has shared its manufacturing knowledge to help non-profit groups. In 2013, after Hurricane Sandy, Toyota helped Food Bank for New York City cut down on wait times for meals and helped a food warehouse pack and distribute meals more efficiently to those affected by the storm.

We at Dick Dyer Toyota are proud to be part of a company that not only provides monetary assistance to charities, but helps give them the tools they need to serve even more people.

We Have the Must-Know Details on the Toyota 86

Toyota 86

Since the Scion brand was retired last year, the auto industry has been abuzz with news of the Scion FR-S being rebranded as the Toyota 86.

If you haven’t heard about the new Toyota 86, where have you been? Since the Scion brand was retired last year, the auto industry has been abuzz with news of the Scion FR-S being rebranded as the Toyota 86 beginning in 2017.

A joint creation with Subaru, the 86 sports car brings new verve to the Toyota lineup at a competitive price. The two-door 2017 86 coupe is offered in seven different body colors, including Ablaze, Raven, Oceanic, and Halo.

Under the hood of the 2017 Toyota 86 rests a rough-and-tumble 2.0-liter four-cylinder, horizontally-opposed engine paired to a six-speed manual transmission (or available automatic, if you prefer).

While its 205 horsepower and 156 lb-ft of torque may be expected, what is surprising is the 27 mpg combined city/highway fuel economy the 86 gets with automatic transmission. Its 2,774-pound curb weight keeps it light on its toes, able to soar from 0 to 60 mph in 6.4 seconds.

The 86 doesn’t come in a million trim levels like other vehicles that expect you to pay more to get what you want. Instead, this Toyota coupe offers all its standard features in the sole “L” trim—from sport bucket seats and backup camera to eight-speaker sound system and keyless entry.

Best of all, the 2017 Toyota 86’s starting cost slides in under $27,000. For more details on the Toyota 86, contact us at Dick Dyer Toyota.

Toyota’s J.D. Power Dependability Rankings

The J.D. Power Dependability Ranking scores are in and Toyota’s done extremely well. Lexus, Toyota’s luxury brand, took the top spot in overall annual vehicle dependability. That’s a good sign for Toyota customers as luxury features trickle down to the mainstream Toyota brand over time. To determine the rankings, J.D. Power researchers surveyed 33,560 owners of 2013 model year vehicles.

Entertainment technology was the main source of complaints across all brands. The main perpetrators were wireless connections between smartphones and vehicles and voice-recognition software. More recently, many automakers have turned to Android Auto and Apple CarPlay to solve the recurring issues in newer models.

Technology-related comments weren’t all bad though.

“The technologies people were most satisfied with were collision-avoidance features such as lane-departure alerts or blind-spot monitoring,” said Renee Stephens, J.D. Power vice president of US automotive.

Toyota and Lexus took a combined top six spots in the highest ranking vehicles in their segments. Lexus took compact premium car, midsize premium car, and midsize premium SUV.

Toyota matched the luxury brand, taking three categories as well. The Toyota Tundra grabbed large light-duty pickup honor, while the Prius v nabbed compact MPV. The Toyota Sienna was also named the most dependable minivan.

We here at Dick Dyer Toyota are proud of Toyota results in the J.D. Power Dependability Rankings.

Toyota Buys Daihatsu Compact Car Division

Daihatsu has been a division of Toyota that focused on the compact segment since 1988, when Toyota owned 51 percent of the company and brought it under the brand’s umbrella. Since then, Daihatsu has mostly stayed out of the US, but contributed to the American car market by building some Scion cars, such as the recognizably unique Scion xB. However, Toyota recently purchased the rest of the company in order to focus on Daihatsu compact cars and bring smaller cars to the forefront of its brand.

It is exactly this sort of strategy that has kept the Toyota name as the number one best-selling global brand spot for the past five years. Not content to sit by, enjoy its success, and allow the other competing auto makers to catch up, Toyota took a look at its figures and discovered that minicars are the brand’s weakest lineup in terms of sales. In order to patch up that blight on its sales statistics, Toyota decided to purchase Daihatsu in order to bring the expertise and skills of a company experienced in the production of compact cars into its brand.

The arrangement means we’ll be seeing more Daihatsu compact cars on the market, as well as vehicles that the smaller brand name has made for both its parent company and, perhaps, for Scion’s lineup. Toyota will be bringing more competition to the compact segment following the integration of Daihatsu into the company.

Toyota’s One Bold Choice Campaign Features Purdy and Ali

If you caught the Super Bowl, then you might’ve noticed the Toyota One Bold Choice campaign. Featuring Paralympic medalist, Amy Purdy, and the voice of Muhammad Ali, the new campaign is enough to give anyone goose bumps.

According to Toyota, the new campaign is designed to encourage drivers to live bold new lifestyles, just like Purdy and Ali have. Those of you that are Dancing with the Stars fans might recognize Purdy from the show. Purdy’s daring lifestyle includes running, snowboarding, and ballroom dancing, and has inspired countless individuals.

“To say I’m honored to be in this spot airing during the game would be an understatement,” said Purdy. “All my life I’ve been faced with choices, and I’ve been determined to be bold through every one of them. I have a great relationship with Toyota, and to be in an ad that encourages others to persevere and be bold in their own lives is something that is hard to accurately put into words.”

Not only that, but the One Bold Choice campaign also features the voice of Muhammad Ali, world-famous boxer. In fact, Ali’s “How Great I Am” speech can be heard in the background. Aside from this new ad, Toyota is also highlighting the players as successful fathers during the Super Bowl. To become a part of the conversation, Twitter users can engage with the hashtag #OneBoldChoice, or join the conversation at Dick Dyer Toyota!

The Fully Loaded Series: 2015 Toyota Sienna

2015 Toyota Sienna

For one reason or another, minivans have gotten a bum rap after all of these years. They’re unfairly deemed as the antithesis of cool despite all of their potential to house cool things (e.g. you, your kids, your kids’ stuff…unless you aren’t cool, that is).

In order to help let some of the trappings of the minivan label fall away, automakers have taken to finding fancy new ways to refer to their big people movers. The 2015 Toyota Sienna, for example, has the arguably the best nom de zoom of them all: Swagger Wagon.

Oh yeah, that beats minivan by a sight.

But don’t get it confused: the 2015 Toyota Sienna is still a minivan in all the best ways possible. It’s a competent people mover that seats up to eight and is easy to enter and exit with dual power sliding doors and easy-access third-row seating.

There’s nothing stilted or lame about the 2015 Sienna, and its performance is as good a reason as any: not only is the Sienna powered by a capable 3.5-liter V6 that puts out 266 horsepower while returning an impressive EPA-estimated 25 highway mpg, but it’s available in an AWD configuration that makes it perfect for blustery weather ahead.

Add to that the superlative safety features—from the available Blind Spot Monitor and Rear Cross-Traffic Alert, Pre-Collision System, and front and rear sonar parking assist to the standard Star Safety System™ suite—and the 2015 Sienna is the ideal vehicle for transporting your family around town.

Oh, and did we mention that it looks good, too? We’d be inclined to say that it’s a real looker for a minivan, but if you recall, the 2015 Sienna is a Swagger Wagon.

Stop in to Dick Dyer Toyota this weekend and see all of the Sienna’s swag for yourself.

Drive Safely with Toyota TeenDrive365

As your teen heads back to school, are you doing everything that you can to make sure you are teaching him/her safe driving habits?

Of course the answer in everyone’s head is yes…right?! Well regardless of your answer, Toyota has developed a great program for parents and their teens called TeenDrive365. The program gives parents all of the necessary resources in order to teach your teens safer driving habits.

The program has everything from a safe driving pledge, to statistics and facts, cross-country events and even videos where Toyota TeenDrive365 tests some common things people do while in their cars.

It’s a well known fact that children learn most of their habits from their parents. This is not any different with driving. With the help from Toyota, we can develop the next generation of safe drivers.

Interested in a good car to send your teen to school in? Check out our inventory or stop by and see us!

The Fully Loaded Series: Toyota Prius V Five

Toyota Prius V


We’re taking this month’s fully loaded series in a little bit of a different direction: a hybrid. The Toyota Prius V Five is fully loaded and fully ready to take your family out on an eco-friendly ride.

The Prius V Five comes with considerably more cargo room thanks to the 60% more cargo space that it offers in comparison to the traditional Prius. In addition, the V Five offers 60/40-split rear seats as well as a forward-folding front passenger seat.

Just take a look at some of the additional features and see for yourself why the Prius V Five is the way to go:

  • Hybrid system net power with 1.8-Liter Aluminum DOHC engine
  • 44 mpg city/ 40 mpg highway*
  • LED headlights with auto level control, auto on/off feature and headlight cleaners
  • Integrated fog lights
  • 17-in. 10-spoke alloy wheels
  • Display audio with navigation and Entune® App Suite, 6.1-inch touch screen, USB port, Bluetooth® wireless music streaming
  • Integrated backup camera
  • SofTex®-trimmed heated front seats
  • SofTex®-trimmed tilt/telescopic steering wheel with audio, climate and Bluetooth®
  • Smart Key System
  • Auto-dimming rearview mirror with HomeLink®

*EPA estimates only.

Are you ready to take the leap into the fully loaded Prius V Five? We have one in our inventory waiting to be driven away. Stop by our showroom and take a test drive today!

2015 Toyota Sienna Reveal Takes Place Completely Online

These days, the only time you can hope to see a new model reveal is at the next big auto show, with a fancy display and big crowds of people. But Toyota, ever forward-thinking and cutting edge, has decided to do something different, something much more modern. In the spirit of the age, the all-new 2015 Toyota Sienna reveal took place completely online.

So what does that mean exactly? Did Toyota just publish some photos of the car on their website and throw up a few YouTube videos? On the contrary, Toyota made this online reveal everything we could have wanted.

Embracing the fact that the Sienna is for the most part a family vehicle, Toyota commissioned three families made famous by the internet to be the spokespeople for the new Sienna’s reveal.     


Related: Seven Reasons to Love The 2014 Toyota Sienna 

The beloved Eh Bee Family from the popular app Vine revealed the 2015 Sienna using funny 6-second video clips. As the Eh Bee Family puts it, “Our videos embrace all the hilarity that comes with being a family in today’s world, and the Sienna fit right into those stories.”

Next, YouTube star “Action Movie Kid” and his Dreamworks artist dad put together some mind-bending commercials, showing how the 2015 Sienna can transport the happenings of everyday life into an adventure unlike any other.

Lastly, the dad from “Convos with My 2-Year-Old” decided to take his hilarious conversation skills and put them to the test in “Conversations with my Sienna.” Who knew talking to a car could be so entertaining?

At the root of these captivating online reveals is of course the Toyota Sienna itself. For 2015, the Sienna expands its authority over modern automotive conveniences and technology by introducing a multi-informational display in the driver’s instrument panel to display turn by turn directions, a panoramic backup camera, dual-view Blu-Ray rear entertainment system, and a 7-inch touchscreen with swipe on/off capability.

The most exciting new feature of the Sienna has to be the Driver Easy Speak function. Basically, this allows the driver’s voice to be amplified through the vehicle via a built-in microphone projecting through the rear speakers. Anyone who has driven a minivan with a back seat full of kids knows the struggle of trying to get their attention and cooperation from the driver’s seat. Driver Easy Speak makes this task easier, especially since the kids won’t be able to use the “I didn’t hear you” excuse.

Related: Complete Specs for 2014 Toyota Sienna

From Vine to YouTube to Twitter, the 2015 Toyota Sienna was definitely revealed in style even if it did take place solely online. After all, the online reveal only mirrors the modern look of the 2015 Sienna and all the technology buyers can expect to find in this top-notch minivan.

Be sure to head to Dick Dyer Toyota in Columbia South Carolina when the 2015 Toyota Sienna is available for purchase.

The Fully Loaded Series: 2014 Toyota 4Runner Limited V6

2014 Toyota 4Runner Limited

It doesn’t take long to realize that this Toyota 4Runner is fully loaded and fully equipped with every amenity a driver could want, from top of the line finishes to superior off-roading capabilities.

In lieu of actually seeing the 4Runner Limited for yourself, imagine this:

You take a seat inside the 2014 Toyota 4Runner Limited. At first glance, you take note of the utilitarian, yet skillfully crafted dashboard and steering wheel. The metallic and soft-touch black finishes give the impression of a rough and tumble SUV, ready for the challenge of the unpaved trail.

Next, you notice the 4Runner Limited has a softer side as well. Juxtaposed with the metallic, architectural feel of the dash, steering wheel, and door handles is a supple leather interior, complete with Redwood leather seats and black leather door trim with red stitching. Add to that the wood-grain accents of the shift lever and glove box and you’ve got one handsome and luxurious ride.

| Related: Toyota 4Runner 30th Anniversary Specials |

But the fun doesn’t stop there. The fully loaded 2014 4Runner Limited also comes with these added packages and special features:

Off-Roading Capabilities

The fully loaded 4Runner Limited is equipped with a 4.0-liter V6 engine, full-time four-wheel drive  with A-TRAC and locking center differential, X-REAS sport enhancement suspension, hill-start and downhill assist control to aid in all of your off-roading excursions.

2014 Toyota 4Runner Off-Roading

The 2014 4Runner Limited is an Off-Roading Beast. The Unbeaten Path Has Met its Match.

Rear Entertainment System

Keep your rear passengers happy and content with a 10.1-inch LED backlit monitor, DVD player, video game controller with 30 games, USB port, headphone jack, 2 wireless headphones, and a remote control.

2014 4Runner DVD System

Your Backseat Passengers Will be Captivated for the Entire Road Trip Thanks to This Rear Entertainment System.

Complete Features & Specs for the 2014 Toyota 4Runner |

Charging Package

Forget buying a bunch of extra cords so you can charge your phone and other devices in your car. The 4Runner Limited comes with a USB car charger, Apple 30-pin to USB cable, Apple Lightening cable, and USB to USB cable.

2014 4Runner Chargers

Don’t Have a Car Charger for Your Cell Phone, iPod, or MP3? That’s No Problem with the 2014 4Runner.

Exterior Features

In addition to the standard features the 4Runner Limited comes with, this fully loaded SUV boasts roof rack cross-bars, running boards, clear paint protection, remote engine start, and a sliding rear cargo deck for easy access to cargo or additional space during your next tailgating event.

2014 Toyota 4Runner Cargo Deck

The 4Runner’s Sliding Rear Cargo Deck Gives You Plenty of Extra Space for Your Next Tailgate or Picnic.

2014 Toyota 4Runner Inventory Columbia SC |

Are you ready to experience the fully loaded 2014 4Runner? Head to Dick Dyer Toyota today!