Revealing a new and redesigned model is always exciting. Car manufacturers usually do such reveals at big Auto Shows were industry experts and media alike can see firsthand the changes and updates that have been made to the model.
When Toyota set out to unveil the new 2014 4Runner for the first time, they went with this typical route, showing it at the New York Auto Show. But they took it a step further and made sure that regular people, people who would be the ones buying the car would be able to get a sneak peak of the 2014 4Runner.
And what better time to show off an awesome new car than at a concert? Toyota took the opportunity to show the crowd the redesigned 2014 4Runner at the Stagecoach Country Music Festival during Dierks Bentley’s performance. Let’s just say, it was quite a show!
Watch these videos to see the 2014 Toyota 4Runner’s reveal and to take a look at the new features found on this 2014 model: