2012: A Great Year for Toyota


As we ring in the New Year, it is natural to reflect on the ups and downs of the previous year. For Toyota, 2012 involved many astounding accomplishments and professional successes. Let’s take a moment to reflect on all the good that Toyota shared last year:

  • Assisted over 1,000 Boys & Girls Clubs around the US
  • Gave $150,000 to Mothers of Invention and sponsored the annual Women in the World summit
  • Launched Buckle Up for Life to promote seatbelt and car seat safety
  • Hosted Dream Build Challenge Contest which featured NASCAR drivers Kyle Busch and Clint Boyer
  • 41,186 people pledge to drive the scenic route, promoting over 100 nature destinations
  • Graham Hill, founder of treehugger.com, drove a RAV4 EV all the way down the California coast, utilizing charging stations along the way
  • A Toyota Tundra towed the 300,000 pound Endeavour space shuttle on LA freeway 405
  • National Teen Safe Driving Program was extended to dealerships and high schools, helping to benefit more than 20,000 teens and parents
  • 365,000 jobs were created in the US
  • 100 New Toyotas and $400,000 in grants were awarded to 500 non-profits through Toyota 100 Cars for Good program
  • 4 million hybrids were sold globally
  • Toyota produced the 25 millionth North American built car

From that list alone, it looks like 2012 was a great year for Toyota! Dick Dyer Toyota extends its thanks to Toyota Motor Corporation and wishes all the best for 2013 as well!

Priced to Drive New Car Sales

Does anyone pay full price these days? We at Dick Dyer Toyota think not. That’s why we offer a great selection of Priced to Drive, new cars. These new car sales allow you to purchase a new Toyota for thousands of dollars below MSRP.

Check out the following models that are Priced to Drive:

  • 2011 Matrix: $18,975

    2012 Toyota Highlander

    2012 Toyota Highlander

  • 2012 4Runner: $29,975
  • 2012 Avalon: $32,975
  • 2012 Camry: $20,975
  • 2012 Corolla: $14,975
  • 2012 Highlander: $25,975
  • 2012 Prius: $22,975
  • 2012 Prius c: $19,975
  • 2012 RAV4: $20,975
  • 2012 Sienna: $27,975
  • 2012 Tacoma: $19,975
  • 2012 Tundra: $22,975
  • 2013 Venza: $26,975

Get a great, low price on a new car at Dick Dyer Toyota! Stop by the dealership to check out these models or visit their website.

2012 Toyota Corolla in Columbia SC

Looking for a great car at a great price? Maybe you should check out the best-selling compact car in America: the Toyota Corolla.

2012 Toyota CorollaThe Corolla has been a favorite for many years, but now has even more to offer in 2012. With features like Bluetooth, Entune, a moonroof, and an iPod interface, the 2012 Corolla boasts the best that Toyota has to offer.

Powered by a 1.8-liter four-cylinder engine, the 2012 Toyota Corolla gets 26 miles per gallon city and 34 miles per gallon highway. Drivers can choose between a five-speed manual transmission and a four-speed electronically controlled automatic transmission.

The driver and passengers alike will benefit from an available power moonroof, two USB ports, power adjusting seats, remote keyless entry, and an AM/FM CD player. In addition, the Corolla features a multi-informational display, a tilt/telescoping steering wheel with audio controls, power locks, six airbags, a tire pressure monitoring system, and engine immobilizer.

Stop on by Dick Dyer Toyota to test drive the 2012 Toyota Corolla. Be sure to ask about our Nationwide Lifetime Warranty and $1,000 Advantage as well!

The Big One Sales Event

It’s that time of year: the time for the Toyota Big One Sales Event! Customers will be able to take advantage of great APR rates as well as special leasing terms. Dick Dyer Toyota is proud to take part in this event and to provide its loyal customers with the best deals available!

2012 Toyota RAV4

2012 Toyota RAV4

Stop by the dealership to cash in on these lease offers:

  • Avalon: $399 a month
  • Camry: $199 a month
  • Camry Hybrid: $279 a month
  • Corolla: $179 a month
  • Prius: $249 a month
  • Prius v: $299 a month
  • Venza: $299 a month
  • Tundra: $319 a month
  • Sienna: $299 a month
  • Sequoia: $512 a month
  • RAV4: $229 a month
  • Highlander: $279 a month
  • 4Runner: $387 a month

All of these lease offers are for 2012 models and require cash due at signing. Lease terms are for 36 and 48 month increments, depending on the model.

Customers will also find great APR rates:

  • Avalon: 0% for 36 months
  • Camry & Camry Hybrid: 0% for 48 months
  • Corolla: 0% for 48 months
  • Highlander: 0% for 60 months
  • Prius & Prius v: 0% for 36 months
  • RAV4: 0% for 60 months
  • Sienna: 0% for 48 months
  • Tundra: 0% for 60 months
  • Venza: 0% for 60 months

Make sure to come to the Big One Sales Event at Dick Dyer Toyota and find more info on their website!

Find the 2012 Toyota Tundra in Columbia SC

Are you looking for a truck that has the power and performance to get the job done, any job done? Look no further than the 2012 Toyota Tundra.

2012 Toyota TundraThe Tundra is a full-size pickup that packs a punch. Powered by a 5.7-liter 381-horsepower V8 engine, the 2012 Tundra can tow 10,100 pounds and boasts a payload capacity of 2020 pounds when properly equipped.

Customers will find all trims at Lake Toyota, including the CrewMax, Double Cab, and Regular Cab. Some feature highlights include heated exterior mirrors, power-sliding rear window, USB audio inputs, Bluetooth, power heated front seats, and a universal garage door opener.

Get the truck that puts all other trucks to shame at Dick Dyer Toyota, your local Columbia South Carolina Toyota dealer.

Save in May Sales Event in Columbia South Carolina

The Toyota Save in May sales event is here. Toyota already offers highly reliable and well-constructed models, but with the Save in May event, there are even more reasons to buy a new Toyota.

Here are some of the great deals Dick Dyer Toyota is offering during this sale:

  • 2012 Prius: $259 a month for 39 months
  • 2012 Corolla: 0% APR financing for up to 48 months
  • 2012 Camry SE: $199 per month for 39 months
  • 2012 Avalon: $399 a month for 39 months
  • 2012 Venza: 0% APR financing for up to 60 months
  • 2012 Highlander: $279 a month for 39 months
  • 2012 Sienna: 0% APR financing for up to 60 months
  • 2012 Tacoma: 1.9% APR financing for 48 months
  • 2012 Tundra Double Cab: $319 a month for 39 months

This is just a snapshot of the savings being offered. To see the complete list of incentives and offers, visit the Dick Dyer Toyota website. Buy your new Toyota in May and save big!

Toyota Hybrids at Dick Dyer Toyota

Have gas prices got you wishing you rode a bicycle to work? Well consider that driving a car doesn’t have to equate to filling a gas tank every single week.

In comes the hybrid. Toyota is proud to offer many hybrid vehicles, five of which can be purchased at Dick Dyer Toyota.

Firstly is the Toyota Prius, arguably the most popular and efficient hybrid out there. This beauty gets an astonishing 51 mpg city / 48 mpg highway.

2012 Toyota Prius v

2012 Toyota Prius v

For those who like the look and feel of the Prius but would like more space, there is the Toyota Prius v. This model is a wagon version of the original Prius and features more interior space, versatile options for carrying cargo, and a larger trunk. Fuel economy is estimated at 44 mpg city / 40 mpg highway.

Toyota knows that bigger isn’t always better, however. That’s why they offer the all-new Prius c, which is meant for city driving. This model is smaller, lighter, and gets better city fuel economy at 53 mpg city.

The ever popular Toyota Camry and Highlander also come in hybrid variants. The Camry Hybrid achieves 40 mpg city / 38 mpg highway while the Highlander Hybrid boasts 28 mpg city and highway.

Why punish yourself at the pump? Get a Hybrid from Dick Dyer Toyota and start saving today!

2012 Toyota Camry Ranked Among Top Sedans

The 2012 Toyota Camry has been named among the year’s best sedans under $25,000. The Camry is no stranger to the spotlight, having held the title of America’s best-selling passenger car for nine consecutive years.

Toyota is looking to continue its rein of dominance in the competitive, midsize vehicle segment with the redesigned 2012 Toyota Camry.

The Camry has proven time and again that it has quite the fan-base, but Toyota hopes to gain the approval of a younger audience with a newly defined exterior look, retailored interior, and the addition of updated features, like Toyota’s new multimedia system, Entune.

The 2012 Toyota Camry received improvements in performance, fuel economy, cargo room, and passenger comfort, and standard equipment,

In addition, buyers have multiple under-the-hood options to choose from. The 2.5-liter 4-cylinder engine delivers 178 horsepower and 25/35 mpg. Also available is the 3.5-liter V6 option, which delivers 268 horsepower and 21/30 mpg. Lastly, the Camry Hybrid offers drivers a fuel efficient alternative.

While the award for 2012’s best-selling passenger car is still up for grabs, it appears that the 2012 Toyota Camry will certainly be in contention. Stop by Dick Dyer Toyota to get your 2012 Camry today!

Discover the #1 for Everyone Sales Event at Dick Dyer Toyota

Do you think Toyota is the #1 automotive brand out there? Well so do we. That is why Dick Dyer Toyota is taking part in the #1 for Everyone Sales Event.

During this event, customers will receive special finance and lease offers. For example, qualified buyers can take advantage of 0% APR financing for 36 months on a variety of new Toyota cars including the 2012 Prius, Corolla, Camry, Highlander, Tacoma, and Tundra. 48, 60, and 72 month lease terms are also available with varying APR rates.

In addition, leasees can lease a new 2012 Sienna for as low as $309 a month or a 2012 RAV4 for $229 per month. The 2012 Corolla is being offered for $150 a month while the Camry is $209.

Check out all the sales and specials being offered during the #1 for Everyone Sales Event by visiting Dick Dyer Toyota’s website. Buy or lease a new Toyota now to get a great deal!