Toyota Reveals Pricing for Corolla and Camry Special Editions

After revealing special editions for the Corolla and Camry at the Chicago Auto Show several months ago, Toyota has finally released pricing information for both models—and we’re quite pleased.

The 2016 Toyota Corolla Special Edition is based on the Corolla S Plus trim, with numerous upgrades including Smart Key with push-button start, unique floor mats, black upholstery with contrast red stitching, gloss-black 17” alloys, special badging, paddle shifters, disc brakes, and a sport driving mode. Eight thousand models will be built in black, white, or red. It will be priced at $20,635, which is only $3,685 more than the base Corolla L!

The 2016 Toyota Camry Special Edition might be even more of a steal. Based on the Camry SE, it features two-tone 18” alloys, smoked taillamps, a power moonroof, adjustable sports seats with blue trim, an upgraded audio system, a special instrument cluster, Smart Key with push-button start, inductive phone charging, and special badging. Under the hood is the 2.5-liter four-cylinder paired to a six-speed automatic. Twelve thousand examples will be made in white or blue, with pricing set to $25,715—that’s just $2,745 more than the base Camry!

Expect both the Corolla and Camry Special Editions to become available at Dick Dyer Toyota mid-August, with production carrying through January 2016!

The Fully Loaded Series: Sporty 2015 Camry XSE

Chances are, you’ve seen the Toyota Camry on the road, but you might not have yet seen the 2015 Toyota Camry XSE. It’s a bold and aggressive sport version of America’s best-selling car worth consideration for your next ride.

Start with the legendary reliability of a Camry, tune the suspension and steering, bolt on some 18-inch machine-faced alloy wheels, throw in an optional 268-hp 3.5-liter V6, and you’ve just begun with the sporty changes on-tap for the XSE variant. Even the six-speed transmission includes a multi-mode console shifter and steering-wheel paddle shifters for faster gear changes.

And why stop there? The sporty 2015 Camry XSE features suede/leather power-and-heated front seats, replete with sharp red stitching that flows along the dashboard. The console begins with the 7-inch, high-resolution touch screen perched just above the dual-zone climate controls, and ends in an available wireless charging bay for compatible smartphones.

These zesty new Camrys have made their way to Dick Dyer Toyota, so stop by for a test drive today!

Toyota’s One Bold Choice Campaign Features Purdy and Ali

If you caught the Super Bowl, then you might’ve noticed the Toyota One Bold Choice campaign. Featuring Paralympic medalist, Amy Purdy, and the voice of Muhammad Ali, the new campaign is enough to give anyone goose bumps.

According to Toyota, the new campaign is designed to encourage drivers to live bold new lifestyles, just like Purdy and Ali have. Those of you that are Dancing with the Stars fans might recognize Purdy from the show. Purdy’s daring lifestyle includes running, snowboarding, and ballroom dancing, and has inspired countless individuals.

“To say I’m honored to be in this spot airing during the game would be an understatement,” said Purdy. “All my life I’ve been faced with choices, and I’ve been determined to be bold through every one of them. I have a great relationship with Toyota, and to be in an ad that encourages others to persevere and be bold in their own lives is something that is hard to accurately put into words.”

Not only that, but the One Bold Choice campaign also features the voice of Muhammad Ali, world-famous boxer. In fact, Ali’s “How Great I Am” speech can be heard in the background. Aside from this new ad, Toyota is also highlighting the players as successful fathers during the Super Bowl. To become a part of the conversation, Twitter users can engage with the hashtag #OneBoldChoice, or join the conversation at Dick Dyer Toyota!

Toyota’s Secret Weapon: The 2015 Toyota Camry

2015 Toyota Camry

While reading reviews on the 2015 Toyota Camry, you might see phrases such as “predictable” and “boring” associated with the model. We know what you’re thinking…”You’re a Toyota dealer, why would you say these things about the 2015 Toyota Camry?” Don’t get us wrong, we love the Toyota Camry. We like to be out in the open about the cars that we sell, and we’re going to give you our honest opinion.

We just recently ran across an article from that relates the 2015 Toyota Camry to vanilla ice cream. It’s an incredible comparison that we would like to pass along to you.

You see, the 2015 Toyota Camry is as good a vanilla ice cream. Vanilla is the most popular ice cream flavor, and to some people, that equates it to “boring.” The Camry, like vanilla, is comfortable and relaxing. It will do what you expect it to do, just as vanilla tastes as you expect it to taste.

In terms of the Camry’s additions and amenities, the sedan comes with a blind spot monitor system, an integrated backup camper and a pre-collision system that will allow you to drive with comfort and confidence.

In addition, the V6 engine and front wheel drive give the 2015 Toyota Camry predictability, yet reliability.

Still interested in the 2015 Toyota Camry? Stop by Dick Dyer Toyota and take one for a test drive! Feel the comfort and reliability for yourself.

A Camry Sold Every Minute in May: A Testament to the Value of a Camry

2014 Toyota Camry Black

The Always Popular Camry Reigned Supreme in May

The Toyota Camry is the best-selling car in America. It has been for years, decades even, so this statement probably comes as no surprise. But can you conceptualize just how many Camry’s must be sold every year/month/day in order to reach this milestone of best-selling car?

Well, May sales of the Toyota Camry certainly paint a pretty good picture of how the Camry remains the best-selling car. In the month of May, a Toyota Camry was sold every minute. That’s right – every 60 seconds someone drove their very own Camry off the lot in May. At the end of the month, the Camry boasted 49,584 units sold, bringing sales up 26%.

Those figures alone are pretty impressive, but let’s take it a step further. For the Camry’s entire history, monthly sales have reached 50,000 units only four times. Simply put, May was a pretty big month for the tried and true Camry.

But really, we expect nothing less. Few cars even come close to the reliability and safety provided by the Camry. It was given a 5-star safety rating from the NHTSA, placed on US News and World Report’s “Best Midsize Car for the Money” list, and appeared on Edmunds’ “Most Popular” list.

2014 Toyota Camry Features and Specs

Speaking to reliability, of all 10.3 million Camrys sold in the last 31 years, over 6.7 million are still being driven today. The Camry not only provides top of the line features, the best in safety, and competitive gas mileage, but it also sets the standard for reliability and longevity.

A Camry is more than a car; it’s a lifestyle choice, a member of the family. As Bob Carter, vice president of automotive operations for Toyota Motor Sales, USA, Inc. puts it, “It’s America’s best-selling car, but more important is the one Camry in the customer’s driveway…the one Camry you trust to be reliable and help keep your family safe.” We like to think the people who drive Camrys are the best kind of people. But hey, we are allowed to be a little biased, right?

Visit the Dick Dyer Toyota website to view a full inventory of new Toyota Camrys as well as used Toyota Camrys.

Hello Summer Sales Event in Columbia SC

Summer Sales Event

Warm weather and sunny skies signal more than trips to the pool and weekend getaways; they also signal the perfect time to buy a new car! Who wouldn’t love to cruise down the open highway in a brand new Camry? And more importantly, who doesn’t love a good sale?

The Hello Summer Sales Event going on now at Dick Dyer Toyota is your chance to save thousands on the purchase of a new Toyota. From the Camry to the Corolla to the Tundra, now is the time to buy!

Unlike other sales throughout the year, the Hello Summer Sales Event only applies to select models. But this restriction is actually favorable because it allows Dick Dyer Toyota to slash prices by thousands of dollars – up to $7,000 off! With savings like this, you’ll have more than enough extra money for your summer vacations and home improvement projects.

2014.5 Toyota Camry XLE V6 Sedan

Up to $6,000 Off

2014.5 Toyota Camry SilverThe 2014.5 Toyota Camry XLE comes fully equipped with plenty of standard features, including heated side mirrors, fog lamps, automatic climate control, leather heated seats, universal garage door opener, and Entune Premium Audio with Navigation and a touchscreen display.

This Camry is powered by a 3.5-liter V6 engine matched with a 6-speed transmission. Together they achieve 268-horsepower, 248 lb-ft. of torque, 21 mpg city, 31 mpg highway, 25 mpg combined.

2014 Toyota Tundra 4×4 CrewMax 1794 Edition

Up to $7,000 Off

2014 Toyota Tundra BlackThe 2014 Toyota Tundra CrewMax 1794 Edition offers top of the line finishes and the latest technology. This special edition model offers heated and ventilated perforated leather trimmed seats, Entune Premium Audio with Navigation and JBL Sound System, a moonroof, parking sonar, and a tow hitch receiver.

Under the hood, this truck packs a punch with its 5.7-liter i-FORCE Flex Fuel 381-horsepower V8 engine and 6-speed automatic transmission. Fuel economy is estimated at 13 mpg city, 17 mpg highway, and 15 combined.

2014 Toyota Corolla LE Eco Sedan

Up to $4,000 Off

2014 Toyota Corolla WhiteThe 2014 Toyota Corolla LE makes a statement with its Smart Key System, Bluetooth Hands-Free Phone and Streaming Audio, backup camera, heated front seats, LED daytime running lights, and touchscreen display.

The ECO package on this Corolla allows the 1.8-liter four-cylinder engine to achieve an impressive 30 mpg city, 40 mpg highway, and 34 mpg combined. With the addition of the continuously variable transmission, this Eco sedan outputs 140-horsepower and 126 lb-ft. of torque.

The Hello Summer Sales Event ends June 30, 2014. Sale offers do not include tax, tag, registration, or title fees. See Dick Dyer Toyota in Columbia SC for details.

The Fully Loaded Series: 2014.5 Toyota Camry XLE

2014.5 Toyota Camry XLE

We love the Toyota Camry. And so do hundreds of thousands of other people. As such, this month’s fully loaded model is none other than the top of the line 2014.5 Toyota Camry XLE.

This Camry isn’t your run of the mill – standard locks, fabric seats, CD player – Camry. No, this is truly a fully loaded sedan. To name a few, this Camry is equipped with the Leather Interior Package, Remote Start System, and Entune Premium Audio.

2014.5 Toyota Camry Exterior Features

Featuring the Blizzard Pearl exterior paint 2014.5 Camry Doorsillcolor, our fully loaded Camry XLE is powered by a 2.5-liter four-cylinder engine matched with 6-speed automatic transmission. The pair return 178-horsepower, 25 mpg city, and 35 mpg highway.

The exterior of this 2014.5 Camry receives some personal touches, thanks to a slew of added packages. These include splashguards, LED fog lights, lower grille chrome trim, and doorsill protectors. In addition to the Smart Key System which comes with push-button start and keyless entry on the front doors, the fully loaded Camry comes with Remote Start. Now you can start your car from the comfort of your home or office.

2014.5 Toyota Camry Interior Features

2014.5 Camry Leather SeatsStep inside the 2014.5 Camry XLE to experience the luxurious added features, giving this fully loaded Camry and added level of refinement and quality.

To start, the Leather Package brings leather-trimmed seats, leather door trim, multi-stage heated front seats, and a 4-way power adjustable front passenger seat. This ensures the highest level of comfort for you and your passengers.

2014.5 Toyota Camry Technology & Audio

Next, the fully loaded Camry comes equipped with the Entune Premium Audio System with Navigation. This Premium Audio System includes a 7-inch high-resolution touch-2014.5 Camry Entune Premium Audioscreen display, the Entune App Suite, MP3 playback capability, 6 speakers, USB 2.0 port, advanced voice recognition, hands-free phone, HD Radio, and SiriusXM Radio. On the navigation side of things, the Entune System provides HD predictive traffic and Doppler weather overlay so that drivers can see potential traffic backups as well as approaching weather.

These days, everyone is glued to their cell phones. And while this means added convenience and mobility, it also means drained batteries and dead phones. But alas, this Camry XLE also features the Phone Cable and Charge Package, which offers a USB car charger, Apple 30-pin to USB cable, Apple Lightning to USB cable, and Micro USB to USB cable. All of your charging needs will certainly be taken care of with this sedan.

As you can see, this 2014.5 Toyota Camry XLE is fully outfitted and truly unique. With all the added features and styling cues you could ask for, this Camry is ready to be driven off the lot.

For more information on the fully loaded 2014.5 Camry XLE, visit the Dick Dyer Toyota website. Also view their full inventory of new Toyota cars in Columbia SC.


The All-New and Completely Redesigned 2015 Toyota Camry

The Toyota Camry has long been the best-selling car in America. For 12 years to be exact. From its safety to its reliability to its comfort, the Camry is an all around winner. So when Toyota set out to design the all-new 2015 model, they had a lot on their plates. They had to figure out how to make one of the most popular cars in the world even better.

Let’s just say they did just that and then some. Bill Fay, Group Vice President and General Manager at Toyota Motor Sales introduced the 2015 Toyota Camry at the New York Auto Show. He began by explaining that the new Camry is just one part of Toyota’s greater mission to “Make Better Cars.” And not just “better” in the sense that these are cars you should buy. Toyota is striving to make better cars that you want to buy.

The 2015 Toyota Camry is certainly better and almost completely redesigned. In fact, Toyota used about 2,000 new parts in manufacturing the 2015 Camry and the only part that remains unchanged is the roof. Some of the new features include a wireless charging pad for smartphones, tapered LED taillights, blind-spot monitors, and adaptive cruise control.

See the 2015 Toyota Camry in action at the New York Auto Show, from its complete redesign to its top of the line features:

The Car Connections Covers the 2015 Toyota Camry

Toyota’s Reveal of the 2015 Toyota Camry

The 2015 Toyota Camry via Kelley Blue Book

How to Work Everything in Your New Camry, from the Entune System to HomeLink

2014 Toyota Camry Getting a new car is exciting; there are tons of new features and high-tech options to play with, some of which you may never have seen before. While you may love these new options, it can be difficult to learn how to use all of them and how to get the most out of your new car.

Case in point: the new 2014.5 Toyota Camry. This sedan offers some of the best technology, safety features, and luxury in its segment. While we love all of these perks, there is still a learning curve, especially for those upgrading from a 2001 model for example. I mean, a lot has changed in the auto industry since then.

Looking at the 2014.5 Camry, it is clear that you have more than power windows to look forward to. From the Entune Audio system to the electronic temperature control to the HomeLink Universal Transceiver, it’s no secret that this car can do a lot. But don’t worry. You don’t have to learn the ins and outs of all of these technologies by yourself.

Toyota has put together a series of how-to videos to help you learn everything you need to know about your brand new Camry. In just a few short minutes, you will be an expert on all things high-tech.

How-To: Toyota Entune

How-To: HomeLink

How-To: Climate Control

How Efficient Are Toyota Hybrids? We’re Not Just Talking about the Prius Anymore


2014 Toyota Avalon Hybrid

Find Out How Efficient the 2014 Toyota Avalon Hybrid Really Is

We all know that the Toyota Prius reigns supreme as the flagship Hybrid vehicle; you can’t get much better than 51 mpg city. But what about the other hybrid vehicles that Toyota sells? After all, the Prius isn’t the only hybrid in the Toyota lineup.

From the Camry to the Avalon to the Highlander, Toyota offers a nice assortment of hybrid options for varying car buying needs. If the Prius is too small or maybe you want a more luxurious interior, there is certainly another Toyota hybrid out there for you.

So just how efficient are the other Toyota Hybrids? Let’s do some comparisons and see what each hybrid model has to offer:

Hybrid Engine Hybrid MPG Gas MPG
2014 Avalon Hybrid 2.5-liter 4-cylinder 40/39 21/31
2014 Camry Hybrid 2.5-liter 4-cylinder 43/39 25/35
2014 Highlander Hybrid 3.5-liter V6 27/28 19/25

| View Specs for the 2014 Toyota Avalon |

The best part about opting for a Toyota hybrid is that you get all of the features and specs of the cars you love, just with way better gas mileage. We still love our king of hybrids, the Prius, but it’s nice to know there are other options out there for the eco-conscious shopper in all of us.

Dick Dyer Toyota has the 2014 Toyota Avalon Hybrid, Camry Hybrid, and Highlander Hybrid in stock. Check out our website for more information or visit our showroom.