America’s favorite hybrid, the Toyota Prius, became even more efficient and environmentally friendly when the Prius Plug-In began production in 2011. The lithium-ion battery of the Prius Plug-In is charged by plugging into an electrical power source, as the name suggests. Even better, it doesn’t require a drop of gasoline.
While consumers love the efficiency of the Prius Plug-In, there is still some heartburn around the cost of this all-electric model; indeed, the current 2013 model costs around $8,000 more than the original Prius.
Taking note of this issue, Toyota has decided to make a change for the 2014 model year. While most cars increase in price with each successive year, the Prius Plug-In will actually be getting cheaper.
The 2014 Toyota Prius Plug-In is currently priced over $2,000 less than the 2013 model. Even more exciting, the 2014 Prius Plug-In Advanced will be listed for $4,620 less. Now that’s a change that America can get on board with.
Toyota isn’t skimping on the features in order to make the lower price a reality either. The 2014 Prius Plug-In will feature heated front seats, remote climate control, extended EV mode capabilities, and an additional year of complimentary Roadside Assistance.
The 2014 Prius Plug-In Advanced comes with even more bells and whistles, like premium HDD Navigation with Entune® App Suite, head-up display, and Toyota Safety Connect with emergency response.
The more affordable yet exceptionally efficient 2014 Prius Plug-In begins production in October, with models slated to arrive in showrooms by November of 2013.