Toyota has been a powerhouse in the international automobile industry for a long time, but over the past five years, the brand has seen a continuous stream of success. Toyota global sales were unveiled during January, making it clear that for the fifth year in a row, the brand has topped the list of best-selling automotive brands in the world.
If five years in a row isn’t impressive enough, Toyota only lost its chance at a nine-year streak in 2011, after it gave up the number one spot to General Motors following the earthquake that struck Japan. Before that, Toyota was the reigning champion throughout 2008, 2009, and 2010. Toyota and GM vehicles, as well as products from Volkswagen, make up about a third of all vehicles sold on Earth combined.
Toyota also has plans for strengthening its hold on the throne even longer. The brand just bought the remaining share of its subsidiary Daihatsu and is in talks with Suzuki to collaborate in India, a market that has long been dominated by Suzuki. There is no word yet on whether partnership negotiations have begun, but Toyota is considering the strategy.
Overall, Toyota global sales statistics say the company sold a grand total of 10.15 million vehicles over the course of 2015, besting VW’s reported total of 9.9 million and GM’s 9.8 million by a significant margin.